OLD NAVY NEVER BASIC TEES

For Old Navy’s Never Basic Tees campaign, the brand tapped a number of Never Basic comedians including Kumail Nanjiani, Cecily Strong, Nasiim Pedrad, and Jay Pharoah.

In a series of quirky commercials they show how every tee has the possibility of expressing different styles, underlining how even a basic tee ,with the right personality, is Never Basic.

Chandelier creative // richard christiansen // ecd: lena kuffner

art director + designer: lindsey bissing + team

Director: Matt Piedmont